The Dandelion Patch

Monday, November 28, 2011

Fortune Article Features Heidi and Recognizes the Importance of Client Appreciation Lunches

Instead of showing appreciation exclusively during the holidays, some businesses are building it into their day-to-day and reaping business benefits on account of it.

By Vickie Elmer, contributor
FORTUNE -- When Kristina Bouweiri started hosting customer appreciation lunches in 2009, she thought she was just helping a friend boost her lagging business.
Little did she know that the lunches, which have been held in posh restaurants around Washington, D.C. like The Palm and Capital Grille, would introduce her to almost 900 of her clients, giving her own business a jolt.


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